As real estate markets across the country continue to ebb and flow, one thing that is impacting and influencing the market is the buyer demographic.  The millennial population currently makes up over 50% of the overall workforce, and that number will rapidly increase over the next 5-10 years, and we already know that nearly 80% of those individuals are looking to work for and with companies that document and promote positive environmental and sustainability credentials.

Kansas City’s Sustainability Focused Realtor

In Kansas City, Keller Williams realtor MaKaela Carter is leading by example, and to date, is the only realtor with a dedicated focus on sustainability and is green certified by Green Business Bureau as a Gold level member.

According to MaKaela, “after having lived in Switzerland and Canada for more than 10 years – two countries that are highly focused on sustainability given their vast beauty and natural resources – I bring a unique, deep personal connection and appreciation for the environment.”

Becoming a member of the Green Business Bureau and pursuing green certification was a natural extension of that connection and commitment, but it also offered key differentiation in the market.  With over 80,000 realtors in Kansas City, the ability to influence and build a team of realtors, lenders, brokers, and inspectors around sustainability was a significant driving factor.

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“I want to be known in Kansas City as the #1 sustainability focused real estate professional and I’m committed to doing everything I can to protect and educate my hometown of Kansas City while helping like minded buyers and sellers achieve their real estate goals.”
– MaKaela Carter, The Fraser Team – Keller Williams Realty Partners, Inc.

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